4 cool ways to use your podcasting smarts for more than just edits

Listen on: Apple Podcasts, Spotify, Stitcher and YouTube

Podcasting isn’t just about hitting record and hoping for the best—it’s a full-on art form that’s as unique as the people behind the mics.

Not everyone is interested in jumping on the video podcast train, and that’s perfectly fine. Your job is to help your podcasters do their thing, in their own way. Whether it’s sticking to the classic audio podcast or venturing into the land of video, there’s room for all sorts of creativity in the podcasting space.

Want to know another secret? Not all podcasters are chasing dollars with their podcasts. Some hosts are more excited about getting leads, increasing shares, or just sharing their heart and soul with the world. Your goal is to figure out what they’re aiming for and make sure everything you do is helping them hit their target.

Podcasts change—that’s just how it goes. They grow, they shift, and they might even change their direction. You want to be the podcast manager who’s not afraid of change and can help guide podcasters when their show shifts gears. Your flexibility could be just what they need to keep their podcast fresh and relevant.

You want to use your podcasting smarts to make life easier for your client—and nothing screams “easy” quite like a smooth system that handles all the nitty-gritty details. They’ll love you for it.

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram!

In this episode, we cover:

  • How we can go above and beyond just edits and show notes
  • How everyone’s talking about video podcasts, but it’s fine if audio is more your style
  • Figuring out what your clients goal is for their show and tailor your help
  • Embracing the evolution and rebranding of shows
  • Offering your clients a reality check on what to expect
  • Creating systems to lighten your clients’ workload
  • and, Increasing your value as a podcast manager by expanding your services

Resources and links mentioned in this episode:

More about The Podcast Manager Show:

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

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