Email lists – do podcast managers need one?

Listen on: Apple Podcasts, Spotify, Stitcher and Google Podcasts

Let’s talk about the big question on everyone’s mind: should you dive into the world of email lists and freebie opt-ins? We’ve all heard the buzz in the online business space, and it’s understandable to wonder if it’s necessary as a podcast manager. So, let’s break it down and figure out where you stand in your podcast management journey.

In the early days of your podcast management business. You’re hustling to land those first three clients, getting your feet wet, and figuring out the ropes. At this stage, it’s all about focusing on landing clients, learning as much as you can, and understanding what you’ve got to offer as a podcast manager.

After you’ve landed your first few clients, you’ve moved past the newbie stage and you’re hitting your stride. You’re starting to feel confident, and your pricing is on point. This is the time you begin thinking about your next move. The decision to jump into the world of email lists can wait until you have a clear vision for your business and know where you’re headed. Take your time and focus on what you need to do right now to keep moving forward.

Make decisions that align with where you’re at. When the time is right, and you’ve got a clear vision, that’s when you’ll know it’s time to dive into the world of email lists and freebies!

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram!

In this episode, we cover:

  • Why you should focus on gaining experience in the early stages of your podcast management business
  • When it’s the right time to start an email list or create a freebie opt-in
  • What to consider before scaling with an email list
  • The importance of developing a clear vision for the future of your podcast management business
  • and, Why it’s okay to be content with where you are at in your business and take your time to plan for the future

Resources and links mentioned in this episode:

More about The Podcast Manager Show:

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

Spread the love