How to help your client pivot their podcast for maximum ROI

Listen on: Apple Podcasts, Spotify, Stitcher and Google Podcasts

Welcome to the 200th episode of The Podcast Manager Show! Today we’re celebrating big with nearly 100,000 downloads and a brand new YouTube channel.

You know how starting a podcast is all fun and exciting in the beginning, but then comes the tricky part of keeping it fresh and engaging for your clients? In this episode, we’re talking about how to help your clients shake things up with their podcast for maximum return on investment (ROI).

We talk about keeping coaching clients and course creators engaged in their shows, covering everything from core topics and lead magnets to series, recurring topics, and content repurposing.

And hey, there’s also a cool giveaway happening, so you definitely don’t want to miss out on that. This episode is packed with juicy insights and a whole lot of fun, so let’s dive right in!

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram!

In this episode, we cover:

  • Strategies for maintaining engagement as the show evolves
  • Maximizing return on investment (ROI) through content planning and topics
  • Utilizing a series approach to dig deeper into a specific topic or theme
  • Incorporating interviews to diversify content and provide a break for the host
  • Leveraging listener questions and feedback for content ideas
  • Implementing lead magnets or freebies to drive engagement and lead generation
  • Strategies for revisiting and refreshing older episodes to maintain relevance
  • Details (below) on how to participate in the giveaway!

How to participate in the giveaway! (Feb 13th to Feb 21st 2024)

  1. Subscribe to the YouTube Channel
  2. Or, subscribe to the show on a listening app (if that’s where you listen!)
  3. Write a REVIEW (Podcasts) or leave a COMMENT (YouTube) Let us know what your favorite is and what you liked about the episode.
  4. FILL OUT THIS FORM (so we know you are participating!)

Resources and links mentioned in this episode:

More about The Podcast Manager Show:

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

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