Using case studies to land ideal clients and build your authority with Melissa Harstine

Testimonials are a necessity in building your podcast management business but case studies are the way to take your business to the next level!

In this episode, Melissa Harstine shares how to get case studies from your clients, why they are SO good at building your authority and how they help you to land more ideal clients.

Melissa helps personal brands attract their best-fit clients with copy and case studies that are rooted in customer research. A former journalist, she uses her interview superpowers to connect with people on a much deeper level and create copy that truly resonates with her clients’ dream customers.

Whether you are a beginner or seasoned podcast manager, you will need to listen to this episode! Let Melissa (@MelissaHarstineCreative) and I know that you do over on Instagram. Talk to you there!

In this episode, we cover:

  • How to get case studies from your clients,
  • Why they are SO good at building your authority and,
  • How case studies help you to land more ideal clients


Resources and links mentioned in this episode:

More about The Podcast Manager Show:

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

Disclaimer: This post about case studies may contain affiliate links which means if you choose to purchase from clicking on the link, I will receive a commission from the seller at no cost to you. I only share products I have used and love!

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